|
General
Motors India, the wholly-owned subsidiary of the
US automobile giant General Motors, on Tuesday
announced its plans to enter the Indian market
with its most famous brand 'Chevrolet'. The company
said it is in the process of introducing more
models in the near future, but declined to name
the models.
"We will launch a couple of products in the
next few months to have a presence in the mainstream
market.
We are looking at all growing segments of the
automobile market", GMI President and Managing
Director Aditya Vij said.
The company currently manufactures Opel Astra,
Corsa and Swing at its Halol plant, apart from
selling Vectra imported in completely built unit
form.
Vij said some of the Chevrolet brand products
would be manufactured in India, while others would
be imported as CBUs. The company will be utilising
the existing Opel franchisees to sell the Chevrolet
brand.
|